Leipzig is home to major media production, software development and networking companies. This makes the city an important location for many creative professionals – Leipzig is a centre of knowledge, ingenuity and expertise for a diverse IT and media landscape.
MDR: Media titan of central Germany
Based in Leipzig, the regional public broadcaster Mitteldeutscher Rundfunk (MDR)
is the largest media organisation in central Germany. MDR reaches around 6.5 million people in the region with a wide range of public service content on TV, radio, online and social media.
MDR is a producer of formats and programmes that play a key role in the German media landscape. These include the ad-free children’s channel Ki.KA
and the cultural platform ARD Kultur
. The lunchtime programmes of ARD
and the popular ARD magazine programme “Brisant” are also produced in the Saxon media city of Leipzig.
In addition, MDR offers high-quality reporting for renowned news and political programmes such as “Tagesschau”, “Tagesthemen” and the ARD political magazine “Fakt”.
Besides the daily news programmes, MDR also produces other series that have been part of German media culture for decades: crime series such as “Tatort” and “Polizeiruf 110” are produced in Leipzig, as is Germany’s most successful hospital soap, “In aller Freundschaft”.media city leipzig
is located in the immediate vicinity of the MDR headquarters and is home to around 90 companies from the film, television, radio and print media sectors – an impressive pool of creativity and expertise in Leipzig’s media industry.
Appsfactory: Leipzig’s most successful multimedia agency
With its vast experience, Appsfactory (AF)
is one of Europe’s most respected multimedia agencies. It was founded in Leipzig in 2009.
The services offered by Germany’s leading agency range from digital consulting, design and product development to managed services and quality assurance. AF has extensive expertise in the areas of mobility, medical and healthcare technology, media and entertainment, public administration, real estate and proptech as well as AI, energy and fintech.
As an IT and media centre, Leipzig is regarded as the boomtown of artificial intelligence (AI) in Germany. Appsfactory also places special emphasis on implementing AI and machine learning (ML). As a strong supporter of AI Monday
in Leipzig, which is an important networking event that brings together AI experts, AI enthusiasts, start-ups and global companies, AF is playing a key role in the promotion of AI and ML in the region. In this way, the agency helps to bridge the gap between the technology and business communities.
Thanks to its expertise and international reputation, AF now boasts an impressive track record of over 700 successful projects that have reached more than 67 million people.